Defining Community Bank
Personal customer service, community initiatives, and all-around-honesty are all good indicators of a community bank, but there’s more to it than that.
The Multiplier Effect of Local Independent Business Ownership
Explaining the local economic multiplier effect or “local premium” is an essential component of effective "buy local" public education campaigns.
‘Buy Local’ Campaign Has Roots in Michigan
A Grand Rapids nonprofit launched a citywide campaign to promote local buying, which has since spread statewide and has been modeled nationally.
How Consumers and Communities Can Benefit From 'Buying Local'
Comparison shopping between independent stores and chains is about overall value, not just price.